THE METHOD IN OUR MADNESS

05/11/2013

You have to be hopping mad to create the perfect west coast IPA.

The west coast IPA is what started the US beer revolution, the beer that Brett grew up on and the beer style that now introduces numerous people in the UK to contemporary breweries.

We always have a few bottles of our Madness IPA in the fridge and turn to this style when we get home from work.

When Brett first arrived in the UK, seven years ago, he couldn't believe that these sorts of beers weren't readily available in Bristol pubs like they are today, which led to him home-brewing them, which led to starting work in a brewery, which led to the Wild Beer Co. – so we owe this beer style a lot! 

His take on this style has always been "if you’re making an IPA and you’re not thinking to yourself 'This amount of hops is madness' you’re not putting enough in."

Our Madness IPA uses four classic American hops renowned for their citrus and resinous characteristics. Amarillo, Citra, Centennial and Columbus – used somewhat liberally in late hop and dry hop additions – make this beer what it is. We use a very simple malt bill, and a yeast with a very low flavour impact so that the hops can really shine.

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